BASEL ALAYA
Creative Technologist - UX / UI Designer
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UI / UX Design

INFINITI Middle East Online Bidding Platform

Project Name INFINITI Middle East Online Bidding Platform Objective Develop a front-end and back-end for an online bidding platform for INFINITI Middle East, aligned with their ‘Eyes on You’ road safety campaign during Ramadan. Process & Solutions Created an online car auction platform allowing users to bid on selected INFINITI models, with a focus on...

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Palmdream Coconut Water

Project Name Palmdream Website Design and Development Objective Design and develop a vibrant and informative website for Palmdream, showcasing their premium coconut water products and emphasizing their commitment to sustainability and quality. Process & Solutions Developed a visually appealing website, featuring premium coconut water and flavored variants like Coconut Tangerine and Coconut Passion Fruit​​​​​​.Highlighted Palmdream’s...

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VI Peel MENA

Project Name VI Peel MENA Website Design and Development Objective To design and develop an informative and engaging website for VI Peel MENA, focusing on their dermatological products and services. Process & Solutions Created a visually appealing website that highlights key products such as VI Derm Beauty and VI Peel​​​​.Included detailed sections on various skin...

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AMS Properties

Project Name AMS Properties Website Design and Development Objective Develop a comprehensive website for AMS Properties, showcasing their extensive experience and diverse portfolio in real estate management across various sectors. Process & Solutions Focused on creating a visually appealing and informative platform that highlights AMS Properties’ expertise in managing residential, commercial, and retail properties​​.Featured key...

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Dubai Harbour

Project Name Dubai Harbour Website Design and Development Objective To design and develop a website for Dubai Harbour, a remarkable seafront district in Dubai, showcasing its unique maritime lifestyle, facilities, and attractions. Process & Solutions Crafted a visually appealing and informative website that encapsulates the essence of Dubai Harbour as an extraordinary seafront district​​.Integrated details...

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Vimto Game

Project Name Vimto Drink Game Development Objective Develop an engaging and interactive game for Vimto’s campaign, incorporating elements of the popular Flappy Bird game mechanics, where players control an airplane to collect Vimto drink objects and combat enemies. Process & Solutions Designed game mechanics inspired by Flappy Bird, integrating Vimto’s branding and products into the...

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Davidoff Café MENA

Project Name Davidoff Café MENA Website Development Objective To design and develop an interactive website for Davidoff Café MENA, focusing on product listings with detailed specifications and direct marketplace purchase links Process & Solutions Developed a user-friendly website that elegantly lists Davidoff Café’s range of products.Implemented an intuitive interface where clicking on a product triggers...

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PMO – Dubai Edge of Government

Project Name Prime Minister Office – Dubai Edge of Government Objective Light area – cyborg Interactive Experience Bubble WallLED Wall Process & Solutions The installation puts Neil Harbisson at the centre stage. Next to a large touch screen, placed upright (portrait) and equipped with camera facing the visitor, we see a plinth with a 3D-printed...

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Nutella Personalized

Project Name Nutella Personalized Jar Campaign – Progressive Web App Development Objective Develop a progressive web app for Nutella’s personalized jar campaign, integrating digital and on-ground event strategies in select modern trade stores in Dubai, Egypt Process & Solutions Designed and developed a progressive web app for Nutella, focusing on user engagement and personalization.Integrated functionalities...

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Visit Hatta Website

Project Name Visit Hatta Website Development and Design Objective To create a comprehensive website from scratch for Visit Hatta Dubai, as part of a full branding service. This project included developing the website and contributing to the overall branding, with a specific focus on website design and development. Process & Solutions Collaborated closely with the...

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